That’s certainly what recent Deloitte research out of the UK would have us believe, with consumers increasing their focus on buying just what they need, and embracing ‘circularity’ by repairing rather than replacing. Consumers are also becoming more socially conscious when purchasing clothing and footwear and choosing brands based on their sustainability and ethical practices.

So how can we play our part? Shopping sustainably helps reduce waste and supports local businesses and communities. Here are some ideas to help you treat your friends and loved ones while still being kind to the planet.

This is a way of gifting and making memories, all at the same time! You could treat your friend to a meal out, a special concert or an activity you do together or just for them. An ‘experience’ gift won’t just sit unused in a cupboard and could be a good option if you also want to avoid high postage costs.

Shopping second-hand – either online or in-person – is a great way to reduce waste and support local businesses. Look for vintage clothing, furniture and toys that all still have life left in them.

You could also forego a physical gift entirely and make a donation to a cause that has meaning to the receiver instead. There are many options, such as native tree planting or training for keeping bees. Check out various charities to see what they offer, both in Aotearoa and overseas.

Don’t assume you have to be super creative to get your DIY hat on and create a masterpiece! There are plenty of easy options, such as cookies or bath bombs. If you’re feeling a little more adventurous, you’ll be amazed at the various how-to tutorials you can find online for making personalised presents such as candles, hot water bottle covers or simple jewellery items.